Getting your product and pricing strategy right is one of the most powerful levers for sustainable business growth. At BC Strategy, we offer product and pricing consulting services that help Australian businesses grow revenue, protect margin, and deliver value to both customers and the bottom line.

We begin by understanding your customers’ needs and willingness to pay, your competitive context, and your internal cost structure. Our consultants support you with market segmentation, product portfolio design, pricing architecture, bundling strategies, and value-based communication — all tailored to your business model and brand positioning.

Our approach blends data and insight. We use proven quantitative tools — including price sensitivity analysis and conjoint studies — along with market and customer input to ensure your strategy is both evidence-based and commercially viable.

We also support you through implementation — aligning internal stakeholders, refining pricing communications, and embedding pricing capabilities across teams to make change stick.

Whether you're entering a new market, repositioning your offer, or moving to a subscription-based pricing model, we bring hands-on experience across B2B and B2C environments — from early-stage ventures to mature organisations.

As a boutique strategy consulting firm in Australia, BC Strategy helps you develop clear, practical pricing strategies that maximise value without compromising customer trust.